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Trade Marketing Manager Resume Example and Writing Guide for 2025

Use this proven resume template that helped trade marketing professionals land roles at leading consumer goods companies and retail organizations.

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Trade Marketing Manager

ATS Score:

94

Reading Level:

Professional

Keywords Matched:

15

3 Professional Summary Examples for Trade Marketing Managers

Senior Level
Strategic Leadership
P&L Management
Team Leadership

Strategic Trade Marketing Manager with 8+ years of experience driving revenue growth through channel partnerships, promotional campaigns, and retail execution. Proven track record of increasing market share by 25% and managing $5M+ trade marketing budgets while leading cross-functional teams to deliver integrated go-to-market strategies.

Why it works:

This summary emphasizes quantifiable achievements, budget management experience, and strategic leadership capabilities that senior-level employers seek.

Mid Level
Campaign Management
Data Analysis
Relationship Building

Results-driven Trade Marketing Manager with 4+ years of experience developing and executing trade marketing strategies that increased sales by 30% and improved retailer relationships. Skilled in promotional planning, category management, and cross-functional collaboration to drive brand visibility and market penetration.

Why it works:

This summary highlights specific results and core trade marketing competencies while demonstrating growth potential and collaborative skills.

Entry Level
Brand Management
Analytical Skills
Growth Potential

Motivated marketing professional with 2+ years of experience in brand management and retail partnerships, seeking to leverage analytical skills and consumer insights knowledge to drive trade marketing success. Strong background in promotional execution and data-driven decision making.

Why it works:

This summary focuses on transferable skills and demonstrates enthusiasm while showing relevant experience that can transition into trade marketing.

Must Have Skills for Trade Marketing Managers

Marketing Skills

Trade Marketing Strategy

Category Management

Promotional Planning

Channel Management

Retail Execution

Budget Management

Market Analysis

Technical Skills

Excel

PowerPoint

Salesforce

Nielsen/IRI

SAP

Soft Skills

Cross-functional Leadership

Stakeholder Management

Negotiation

Project Management

Communication

Missing these keywords? Your resume might get filtered out:

trade marketing

category management

promotional planning

channel management

retail execution

shopper marketing

trade spend

market share

revenue growth

cross-functional collaboration

stakeholder management

budget management

go-to-market strategy

consumer goods

retail partnerships

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